Guangzhou Fanhong Animation Technology Co., Ltd.

OEM Claw Machine: What Can Be Customized for Your Brand?

2026-Sep-23 Visits:7 Leave a message

For arcade operators, distributors and entertainment brands, a standard claw machine may not always match the desired venue style.

An OEM claw machine allows businesses to customize selected aspects of the equipment to better match their brand, store design or operating requirements.

Depending on the manufacturer and project, customization can include the cabinet appearance, colors, LOGO, lighting, payment system and other configurations.

What Is an OEM Claw Machine?

OEM stands for Original Equipment Manufacturer.

In the arcade equipment industry, OEM projects allow a business to work with a manufacturer to produce machines according to agreed specifications.

The level of customization depends on the machine model and manufacturer.

1. Cabinet Colors

Color is one of the most visible customization options.

Businesses can select colors that match:

  • Brand identity

  • Store decoration

  • Arcade theme

  • Shopping mall environment

  • Children's entertainment areas

A consistent color scheme can help multiple machines look like part of the same venue.

2. Brand LOGO

A company LOGO can be incorporated into suitable areas of the machine.

Depending on the design, branding may be applied to:

  • Front panels

  • Side panels

  • Header areas

  • Control panels

  • Decorative sections

Before production, the buyer should confirm the required LOGO format and placement with the manufacturer.

3. Exterior Graphics

Custom graphics can change the overall appearance of a claw machine.

Possible elements include:

  • Brand graphics

  • Character themes

  • Product artwork

  • Promotional graphics

  • Decorative patterns

This can be useful for arcade chains and businesses developing a recognizable visual identity.

4. LED Lighting

Lighting plays an important role in arcade equipment.

OEM projects may allow buyers to customize:

  • LED colors

  • Lighting positions

  • Decorative lighting

  • Header lighting

  • Interior lighting

Bright lighting can help a machine stand out in busy entertainment environments.

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5. Cabinet Design


Some OEM projects may involve changes to the cabinet appearance or structure.

Depending on the manufacturer's capabilities, buyers may discuss:

  • Cabinet shape

  • Display area

  • Control panel

  • Decorative elements

  • Machine dimensions

Structural changes should be discussed before production because they may affect tooling, materials and production requirements.

6. Machine Size

Different venues have different space requirements.

A business may need:

  • Compact machines

  • Standard commercial machines

  • Large machines

  • Multi-player configurations

Before customizing the size, buyers should provide the available floor space and intended placement.

7. Payment Systems

Payment requirements vary between markets.

An OEM claw machine may be configured for different payment options depending on the machine and target market.

Potential options include:

  • Coins

  • Tokens

  • QR codes

  • Cards

  • Multiple payment methods

Always confirm compatibility with the payment environment in your target market.

8. Game Settings

Depending on the machine model, certain operating settings may also be configurable.

These can include:

  • Game parameters

  • Prize settings

  • Operating modes

  • Language

  • Payment settings

The available options should be confirmed with the manufacturer before production.

9. OEM for Arcade Chains and Distributors

OEM claw machines can be particularly useful for businesses that operate multiple locations.

A standardized machine design can help create consistency across:

  • Arcade chains

  • Family entertainment centers

  • Shopping mall locations

  • Retail stores

  • Distribution networks

For distributors, customized machines can also provide a differentiated product offering.

10. What to Prepare for an OEM Project

Before contacting an OEM manufacturer, prepare:

  • LOGO files

  • Brand colors

  • Reference images

  • Machine dimensions

  • Target quantity

  • Payment requirements

  • Target market

  • Delivery destination

The clearer the requirements, the easier it is for the manufacturer to evaluate the project.

11. Discuss MOQ and Production Requirements

OEM projects may have different production requirements from standard machines.

Ask about:

  • MOQ

  • Sample availability

  • Design fees

  • Production lead time

  • Packaging

  • Shipping

  • Spare parts

These details should be confirmed before production begins.

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Fanhong Arcade Factory OEM Service

Fanhong Arcade Factory provides OEM and ODM customization for commercial arcade equipment.

Customization can include machine appearance, colors, LOGO, lighting, cabinet design and other configurations depending on the selected product.

The factory's product range includes claw machines, prize machines, gashapon machines, capsule toy machines and other arcade equipment.

Businesses can discuss their requirements directly with the factory before requesting a quotation.

Conclusion

An OEM claw machine gives businesses more flexibility than purchasing a completely standard product.

From cabinet colors and LOGO placement to lighting, machine size and payment systems, different elements can be customized depending on the project.

Before starting an OEM project, clearly define your brand requirements, target quantity, machine specifications and delivery market.

Working closely with the manufacturer during the design and production stages can help ensure that the final equipment matches the agreed specifications.